CRM Use

7 Game-Changing CRMs for Solopreneurs in 2025

7 Game-Changing CRMs for Solopreneurs in 2025

7 Game-Changing CRMs for Solopreneurs in 2025

23 mai 2025

23 mai 2025

    Look, we get it – being a solopreneur isn’t easy. From managing client relationships to handling sales processes all on your own, you’re expected to be a one-person powerhouse every single day. It can be overwhelming – especially when there's no team to rely on – but that doesn’t mean you have to do everything alone.

    Enter Customer Relationship Management (CRM) systems – your secret weapon for simplifying business operations. With the right CRM, you can easily track leads, automate follow-ups, and manage customer interactions – all from a single platform.

    The right CRM doesn’t just organize your workflow – it fills in the gaps that are stretching you thin in the first place. That’s why we’ve compiled a list of the best CRMs for solopreneurs like you – to help you save time, stay organized, and focus on what matters most: growing your business.

    🤔 Are Notion, ClickUp, and Airtable GOOD CRMs for Solopreneurs?

    Before we dive into our top CRM picks, there’s a growing trend I want to address: more and more businesses and solopreneurs are turning to productivity platforms like Notion, ClickUp, and Airtable as makeshift CRMs.

    While these tools offer flexibility, relying on them as your primary CRM is often a bad idea — and here’s why:

    • Building a CRM from scratch – Sure, the ability to tailor a platform to your exact needs is appealing. But spending time designing, configuring, and maintaining your own CRM isn’t why you started using one in the first place. It diverts time and energy away from growing your business.

    • Limited lead tracking – These platforms don’t offer robust lead tracking features out of the box. You’ll likely have to manually create and update lead records, which increases the risk of disorganization and missed follow-ups.

    • Lack of analytics – Without built-in reporting tools, it’s hard to gain meaningful insights or measure performance, which limits your ability to make data-driven decisions.

    • No sales automation – Unlike dedicated CRMs, these platforms lack automated follow-ups, deal stage tracking, and workflow automations essential for sales growth and productivity.

    Bottom line? While platforms like Notion, ClickUp, and Airtable excel at project management, they fall short when it comes to the core functionalities required of a true sales-focused CRM.

    🦾 For Solopreneurs: What Are The Key Challenges, Benefits, and Features To Look For In A CRM?

    It's important to understand the unique challenges solopreneurs face, along with the benefits and must-have features a CRM should offer to support a one-person business.

    Challenges that Come with Being a Solopreneur

    Challenges that Come with Being a Solopreneur

    If you've been running your business solo for a while, chances are you’re already facing some of these pain points — often without realizing how much time and energy they consume:

    • Disorganization – Manually tracking leads and customer interactions can quickly become overwhelming. Without a centralized system, data gets scattered, and important details can be easily overlooked.

    • Lost Opportunities – Without automated lead tracking and follow-up reminders, high-potential deals can fall through the cracks, costing you both time and revenue.

    • Inefficiency – Manual tasks are not only time-consuming but also prone to error. Fixing these mistakes can further drain your productivity and slow down your growth.

    • Lack of Insight – Not everyone is a data expert — and that’s okay. But without real-time analytics and reporting, you may miss out on critical insights that could help you make smarter business decisions.

    Now onto the benefits. 

    The Benefits of a CRM for Soloprenuers

    The Benefits of a CRM for Soloprenuers

    Finding the right CRM for your solo business can unlock major advantages that help you work smarter, not harder. Here are some of the top benefits you can expect:

    • One Source of Truth - Keep all your customer data, communication history, and sales information organized in one central location. This ensures everything is easily accessible, consistent, and reliable.

    • Enhanced Efficiency - While automation features vary between CRMs, the goal is always the same: save time, reduce manual work, and eliminate errors that slow you down.

    • Improved Customer Relationships - With tools to track lead activity and access key insights, it becomes much easier to personalize your outreach, build trust, and engage prospects more effectively.

    • Smarter decision-making - Many CRMs come equipped with built-in analytics and reporting tools that help you understand what’s working — and what’s not — so you can make informed, data-driven decisions

    • Increased Sales - When you combine personalized communication, effective lead management, and automated follow-ups, you're set up to boost conversion rates and close more deals — plain and simple.

    ⚙️ The 7 Best CRMs For Solopreneurs

    1) Breakcold: Best for Social Selling 

    Breakcold: Best for Social Selling

    Summary:

    Breakcold is the sales CRM built for closing deals in 2025 — not 2015. With powerful social-selling capabilities at its core, Breakcold is a lightweight yet effective CRM designed specifically for solopreneurs and small businesses looking to grow organically — one meaningful connection at a time.

    🔥 Breakcold Demo Video 🔥

    Here's a quick demo video!

    Key Features & Benefits

    • Sales Lead Tracking - Transform Breakcold into a true Social Selling CRM by tracking your prospects’ and existing clients’ activity directly on LinkedIn.

    • Unified Inbox - Centralize all your conversations — email, LinkedIn, WhatsApp, and Telegram — in one easy-to-manage inbox for faster, more efficient communication.

    • Social Engagement Feed - Stay top of mind with your contacts by liking and commenting on social media posts without ever leaving Breakcold. Build relationships through consistent engagement.

    • Sales Pipeline Management - Streamline your sales process with custom workflows designed to fit your business needs. Track deal progress, boost productivity, and scale your operations with ease.

    • In-App Calling - While not a fully native feature (yet!), Breakcold lets you trigger calls directly from the platform to instantly connect with your prospects.

    🔥 Breakcold Killer Case Studies 🔥

    See how one Breakcold user turned strategy into success — with a real testimonial from Alex, who generated $60K ARR in just 2 weeks. Stay frosty, and go from Breakcold to break-even (and beyond)!

    Ratings + Pros & Cons

    Ratings

    G2 - 4.7/5 (116)

    Capterra - 4.8/5 (93)

    Pros

    Cons

    • Convenient and easy-to-use interface for LinkedIn power users

    • Well-structured onboarding resources, including how-to videos, flowcharts, and best practices

    • Responsive and reliable customer support

    • Powerful social listening capabilities for lead insights and outreach personalization

    • Dependent on external services like Google and LinkedIn, which can cause bugs when those platforms update their policies

    • Lacks native calling features and built-in AI functionality

    • Still a developing platform with evolving features and occasional limitations


    Pricing & Availability

    CRM Essentials 

    CRM Pro

    CRM Max

    $29 per user/month

    $59 per user/month

    $79.99 per user/month

    What's included:

    • Unified Email Inbox

    • CRM Analytics (Last 30 days)

    • Manage from +7 platforms

    • Reminders & notes

    • Engagement Feed

    • Unlimited contacts & pipelines

    • API, Zapier & Make + others

    Essentials features, plus:

    • Unified LinkedIn Inbox

    • CRM Analytics (∞ History)

    • Lead Source

    • Auto Lead Scoring

    • 1-click import

    • 1-click LinkedIn follow up

    • Email campaigns

    • Keyword search for social posts

    All Pro features, plus:

    Unified Telegram Inbox

    Auto-sync of Telegram Activities

    1-click Telegram Follow Up

    Advanced Analytics Blocks

    Reporting (soon)

    WhatsApp Inbox (soon)

    Advanced Workflows (soon)

    2) Clay CRM: Best For Deepening Personal And Business Connections

    Clay CRM: Best For Deepening Personal And Business Connections

    Summary

    Clay Earth is one of the newest players in the CRM space, offering an AI-powered relationship management system designed to help users organize, maintain, and grow both professional and personal networks.

    Whether you're a solopreneur, a founder, or part of a corporate sales team, Clay Earth stands out for combining efficiency with a strong emphasis on personal connection — making it ideal for professionals who thrive on relationship-building.

    Key Features 

    • AI-Powered Relationship Management – Automatically surfaces key updates, birthdays, and follow-up reminders — delivering personalized insights and recommendations to keep your relationships active and prospects engaged.

    • Smart Note-Taking System - Effortlessly capture key details from conversations, meetings, emails, or calls, with enhanced recall features to keep context at your fingertips.

    • Comprehensive Contact Enrichment - Gathers valuable data such as first meeting dates, professional backgrounds, and contextual insights to support more personalized and meaningful interactions.

    • Multi-Platform Integration – Seamlessly connects with your email, calendar, and social platforms to create a unified, 360° view of your personal and professional network.

    • Personalized Communication Tools – Provides intelligent follow-up suggestions and messaging prompts tailored to each contact’s profile and engagement history.

    • Intelligent Network Management – Automatically segments your network and flags high-priority contacts — helping you know exactly who to reach out to, and when.

    Ratings + Pros & Cons

    Ratings 

    G2 - 5/5 (2 reviews)

    Capterra - 5/5 (1 review)

    Pros

    Cons

    • Highlights potential for deepening personal and business connections.

    • Extremely simple, minimalist, and user-friendly interface.

    • Features feel intuitive and well-thought-out.

    • AI is still rough around the edges. 

    • Young age shows as many features are still a work in progress. 

    • Contact importing restrictions and a restrictive connection limit.

    Breakcold Demo Video

    Pricing plans

    Personal

    Pro

    Free

    $10/mo

    All Clay Core Features:

    • Up to 1000 contacts

    • Easily import people from Email, Calendar, Twitter, Linkedin, Facebook, iMessage, and more

    • Get organized with Search and Groups

    • Stay in touch with Reconnect, Reminders, and Birthday notifications

    • See unlimited life updates: job changes, location changes, news mentions and more

    Everything in Personal, plus:

    • Unlimited contacts

    • Import custom data from spreadsheets and CSVs

    • Receive priority support

    • Invoice-based billing

    • Prioritized real-time network data refreshes

    Team

    Enterprise

    $40/per seat/mo

    Contact Sales

    Everything in Pro, plus:

    • Add up to 4 team members to your account

    • Advanced data enrichment

    • Custom integration and setup within your organization

    • Admin tools and controls

    Everything in Team, plus:

    • Add unlimited team members and collaborate on relationships

    • VIP data import from 100+ software tools

    • SOC 2 Type II certification

    • Dedicated success manager

    • SAML SSO

    3) Less Annoying CRM: Best CRM For Simplicity & Ease Of Use

    Less Annoying CRM: Best CRM For Simplicity & Ease Of Use

    Summary

    True to its name, Less Annoying CRM delivers a simple, no-frills solution tailored for solopreneurs and small businesses. Unlike many CRM platforms that can be bloated or overly complex, it prioritizes ease of use, affordability, and functionality — making it ideal for users who want to spend more time growing their business and less time learning a tool.

    Key Features 

    • Contact Management – Easily store and organize customer information.

    • Lead Tracking – Stay on top of prospects and deal progress.

    • Email Integration – Connect your email for seamless communication.

    • Task Management – Set reminders and to-dos to stay organized.

    • Calendar Sync – Sync with Google Calendar or Outlook.

    • Third-Party Integrations – Connect with external apps for extended functionality.

    • Collaboration Tools – Share contacts and tasks with your small team.

    • Custom Fields – Tailor your CRM to fit your specific business needs.

    • API Access – For more advanced customization and integration.

    • Simplified Dashboard – Clean, intuitive interface built for non-technical users.

    Ratings + Pros & Cons

    Ratings 

    G2 - 4.9/5 (632 reviews)

    Capterra - 4.8/5 (633 reviews)

    Pros

    Cons

    • Extremely user-friendly with a logical, intuitive interface.

    • Single, affordable price point with no hidden fees.

    • Clean and simple — no unnecessary features or bloatware.

    • Highly responsive customer support.

    • Limited integrations compared to larger CRM platforms.

    • May lack advanced features found in more robust, enterprise-level CRMs.


    Breakcold Case Study: Jeremy Grandillon

    Pricing plans

    Less Annoying CRM

    $15 per user/month (plus tax) 

    Includes:

    • Unlimited contacts and companies

    • Unlimited pipelines

    • Email logging

    • User permissions

    • Unlimited custom fields

    • 25GB of file storage per user

    • Task management

    • Mobile access

    • All features &  free upgrades

    4) HubSpot: Best CRM For Marketing Automation

    HubSpot: Best CRM For Marketing Automation

    Summary

    Founded in 2006, HubSpot has long been a leader in helping businesses grow through a platform centered around customer experience. What started as a marketing tool has since evolved into a comprehensive, AI-powered CRM that unites marketing, sales, and customer service in one powerful ecosystem. Its user-friendly interface and robust automation tools make it a top choice for solopreneurs and small businesses looking to scale efficiently.

    Key Features 

    • Contact Management – Store and organize contact information with ease, complete with activity tracking and engagement history.

    • Deal & Pipeline Management – Visualize your sales process and track deals through every stage with intuitive pipeline tools.

    • Email Tracking & Automation – Automate follow-ups and get real-time notifications when contacts open or click your emails.

    • Marketing Hub – Run inbound marketing campaigns, create landing pages, automate emails, and manage SEO — all in one place.

    • Sales Hub – Streamline your sales process with tools for outreach, automation, meeting scheduling, and pipeline insights.

    • Service Hub – Deliver great customer service with ticketing, knowledge bases, and customer feedback tools.

    Ratings + Pros & Cons

    Ratings

    G2 - 4.4/5 (12,404)

    Capterra - 4.5/5 (4362)

    Pros

    Cons

    • User-friendly interface, ideal for those who aren’t tech-savvy

    • Clean, intuitive platform that’s easy to navigate

    • Flexible pricing plans with customizable options

    • Serves as a reliable single source of truth for customer data
      All-in-one platform that combines marketing, sales, and service tools

    • Pricing may be prohibitive for solopreneurs or very small businesses

    • Some users report a learning curve during onboarding

    • Automation features can be rigid, limiting customization

    • Reporting tools lack depth for advanced analytics

    Breakcold Demo Video

    Pricing plans

    For Individuals & Small Teams

    Free Tools

    Starter Customer Platform

    Professional Customer Platform

    $0

    $20/mo/seat

    $1,450/mo

    Includes:

    • Free for up to 2 users

    • No credit card required

    • Free Marketing tools

    • Free Sales tools

    • Free Service tools

    • Free Content tools

    • Free Operations tools

    • Free Commerce tools

    Includes:

    • Marketing Hub Starter

    • Includes 1,000 marketing contacts

    • Sales Hub Starter

    • Service Hub Starter

    • Content Hub Starter

    • Operations Hub Starter

    • Commerce Hub

    Starter Customer Platform, plus:

    • Includes 5 seats

    • Additional seats start at $50/mo

    • Marketing Hub Professional

    • Includes 2,000 marketing contacts

    • Sales Hub Professional

    • Service Hub Professional

    • Content Hub Professional

    • Operations Hub Professional

    • Commerce Hub

    For Businesses & Enterprises

    Professional Customer Platform

    Enterprise Customer Platform

    $1,450/mo

    $4,700/mo

    Starter Customer Platform, plus:

    • Includes 5 seats

    • Additional seats start at $50/mo

    • Marketing Hub Professional

    • Includes 2,000 marketing contacts

    • Sales Hub Professional

    • Service Hub Professional

    • Content Hub Professional

    • Operations Hub Professional

    • Commerce Hub

    Professional Customer Platform, plus:

    Includes 7 seats

    Additional seats start at $75/mo

    Marketing Hub Enterprise

    Includes 10,000 marketing contacts

    Sales Hub Enterprise

    Service Hub Enterprise

    Content Hub Enterprise

    Operations Hub Enterprise

    Commerce Hub

    5) Salesforce Essentials: Best CRM For Sales And Pipeline Management

    Salesforce Essentials: Best CRM For Sales And Pipeline Management

    Summary

    The pioneer that kicked off the CRM revolution in the early 2000s, Salesforce remains a go-to platform for businesses looking to manage customer data, streamline sales operations, and run powerful, data-driven marketing campaigns. With an extensive suite of tools and integrations, it’s especially well-suited for growing teams and enterprises that need a customizable, scalable solution.

    Key Features 

    • Sales Cloud – Manage leads, track opportunities, and close deals faster.

    • Marketing Cloud – Automate and personalize cross-channel marketing campaigns.

    • Service Cloud – Provide faster, smarter support with AI and case management tools.

    • Chatter – Collaborate internally with real-time updates and team communication.

    • Salesforce Einstein – Built-in AI for predictive analytics and smarter automation.

    Ratings + Pros & Cons

    Ratings

    G2 - 4.4/5 (23,272)

    Capterra - 4.4/5 (18817)

    Pros

    Cons

    • Optimizes lead management and improves conversion rates

    • Excels at data organization and cleanliness

    • Integration-rich with a vast app ecosystem

    • Responsive customer support and helpful community resources

    • Complex implementation process that requires time and resources

    • Expensive, especially for solopreneurs or small businesses

    • Steep learning curve, particularly for non-technical users

    • User interface can be unintuitive and hard to navigate

    Breakcold Case Study: Steven Brady

    Pricing plans

    For SMBs

    Starter Suite

    Pro Suite

    Enterprise

    Price

    $25/user/mo

    $100/user/mo

    $165/user/mo

    Users

    325 max

    Unlimited 

    Unlimited

    Lead scoring

    API

    $15/user/month

    Custom reports

    Advanced Forecasting

    Generative AI features

    For Enterprises

    Unlimited

    Einstein 1 Sales

    Price

    $330/user/month

    $500/user/month

    Users

    Unlimited

    Unlimited

    Lead scoring

    API

    Custom reports

    Advanced Forecasting

    Generative AI features

    6) Zoho: Best SMB CRM For Competing With Enterprise-Grade CRMs

    Zoho: Best SMB CRM For Competing With Enterprise-Grade CRMs

    Summary

    With decades of experience under its belt, Zoho CRM is built for small to medium-sized businesses — but it’s powerful enough to serve enterprise-level needs as well. Offering a robust feature set that rivals even Salesforce, along with an extensive library of third-party integrations, Zoho stands out as one of the most competitive and versatile CRMs in the SaaS space.

    Key Features 

    • Intuitive Dashboard – A fully customizable, user-friendly dashboard with clean navigation designed to boost productivity and streamline your workflow.

    • Cross-Platform Accessibility – Available on both desktop and mobile platforms, Zoho CRM ensures you stay connected and productive wherever you are.

    • Multichannel Engagement – Consolidate communication across email, phone, social media, and live chat in one unified platform. This streamlines your outreach and enables more personalized, timely client interactions.

    • User & Contact Management (Sandbox Environment) – Zoho’s Sandbox feature allows for safe testing of custom-built modules and layouts—particularly valuable for SMEs and large businesses that require tailored CRM workflows.

    • Zia AI – Zoho’s AI assistant, Zia, helps with lead scoring, deal predictions, voice/text chat support, and intelligent sales insights to help guide decisions and improve conversions.

    • Real-Time Reporting & Analytics – Access detailed reports including:

      • Sales performance

      • Individual rep performance

      • Deal progress (closed/won/lost)

      • Revenue tracking over the last 30 days

    Ratings + Pros & Cons

    Ratings

    G2 - 4.1/5 (2,753)

    Capterra - 4.3/5 (6957)

    Pros

    Cons

    • Robust and customizable interface that integrates well across various platforms and ecosystems

    • Feature-rich with extensive tools for sales, marketing, and automation

    • Highly scalable, making it a great fit for growing businesses

    • Integrates with a wide range of third-party apps and Zoho’s own suite of business tools

    • Onboarding and customization can be complex without technical assistance

    • Outdated UI and occasional syncing issues with third-party tools

    • The platform’s size and complexity can lead to slower load times and performance lags

    Breakcold Demo Video

    Pricing plans

    Standard

    Professional 

    Enterprise 

    Ultimate

    US$20 /user/mo

    US$35 /user/mo

    US$50 /user/mo

    US$65 /user/mo

    All the essentials:

    • Mass email

    • Custom modules

    • Workflows

    • Cadences

    • Sales forecasting

    • Lookup fields

    • Canvas

    • Office 365 integration

    • Zoho Marketplace

    Everything in Standard +

    • Blueprint

    • CPQ

    • SalesSignals

    • Inventory management

    • Webhooks

    • Assignment rules

    • Validation rules

    • Kiosk Studio

    • Google Ads integration

    Everything in Professional +

    • Zia — AI assistant

    • Territory management

    • Custom functions

    • Journey orchestration

    • Multi-user portals

    • Page layouts

    • Client scripts

    • Approval process

    • Sandbox

    Everything in Enterprise +

    • Enhanced feature limits

    • Extended AI capabilities

    • Advanced customization

    • Data preparation

    • Augmented analytics

    • Data storytelling

    • Unified business insights

    • Advanced administration

    7) Pipedrive: Best For Lead Management And Sales Automation

    Pipedrive: Best For Lead Management And Sales Automation

    Summary

    Designed with sales teams in mind, Pipedrive is a user-friendly CRM that helps businesses streamline their sales pipeline, automate repetitive tasks, and track customer interactions with ease. It's particularly well-suited for solopreneurs and small teams that want a focused, action-oriented CRM without the clutter.

    Key Features 

    • Pipeline Management – Visualize and manage your entire sales process.

    • Lead Management – Track and nurture leads from discovery to conversion.

    • Automation – Eliminate repetitive tasks with smart automation workflows.

    • Reporting & Analytics – Gain insight into performance with detailed reports.

    • Integrations – Connect with tools like Gmail, Slack, Zoom, and more.

    • Customization – Adapt pipelines, fields, and stages to your business.

    • Mobile App – Manage leads and deals on the go.

    Ratings + Pros & Cons

    Rating

    G2 - 4.3/5 (2,445)

    Capterra - 4.5/5 (3047)

    Pros

    Cons

    • Well-structured onboarding materials, including FAQs and videos.

    • Offers a wide range of integrations with third-party tools.

    • Strong automation and AI features that boost productivity.

    • Quick and easy setup with minimal learning curve.

    • User interface can feel dated or unintuitive for some users.

    • No free plan available—paid tiers start quickly.

    • Customer support can be slow or inconsistent.

    • No native LinkedIn integration for lead importing.

    • Some users report occasional bugs and performance issues.

    Breakcold Case Study: Xavier Caffrey

    Pricing plans

    Essential

    Advanced

    Professional

    $19/user/mo

    $34/user/mo

    $64/user/mo

    Key features:

    • Lead, calendar and pipeline management

    • Seamless data import and 400+ integrations

    • Create activity, deal and contact reports with AI

    • Personalized onboarding

    Essential Plan +

    • Full email sync with templates, open and click tracking and group emailing

    • Automations builder, including email sequences

    • Meeting, email and video call scheduling

    • Live chat support

    Advanced Plan +

    • AI-powered Sales Assistant and emailing tools

    • Contract and proposal management with e-signatures

    • Streamlined lead routing and team management

    • Revenue forecasts and custom field reporting

    • Extra data entry and data quality settings

    Power

    Enterprise

    $74/user/mo

    $99/user/mo

    Professional Plan +

    • Project planning, tracking and delivery

    • Increased control of account permissions and visibilities

    • 24/7 live chat support

    • Phone support

    Power Plan +

    • Enhanced security preferences

    • Unlimited reports and customizations

    • Maximize the number of automations and email syncs per seat

    💭 Final Thoughts + Takeaway

    While there are plenty of CRMs under the sun, the right one will do more than just boost customer satisfaction — it will simplify your workflow and unlock a wealth of long-term business benefits (LITERALLY). Whether you’re drawn to Breakcold’s powerful social-selling features or the straightforward simplicity of Less Annoying CRM, it’s crucial to take advantage of free trials and test what truly fits your solo business needs. After all, the best CRM isn’t just functional — it’s a strategic partner in your growth journey.

    Need a place to start? Breakcold offers a 14-day free trial to help you hit the ground running. 😉

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    À propos de l'auteur

    Arnaud Belinga

    Breakcold Youtube Channel

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